Industry
Political direct mail for local and county races.
In a local race, every household contact matters and every dollar gets measured. EDDM puts your message in front of every active mailbox in a precinct for the lowest postage USPS offers, while voter-file targeted mail lets you reach only likely-voting households of a specific profile.
EDDM for political campaigns
EDDM is the right tool when the district maps cleanly to a manageable number of USPS carrier routes — most city council, school board, county commission, and special-district races. We can pull the route maps, lay them against the district, and tell you the household coverage before you commit.
Targeted voter-file mail
For primaries and higher-spend general races, voter-file mail lets you reach only the households likely to vote in the relevant election. Filter by party affiliation, vote history, age, presence of children, length of residence, and more. We source the file, clean it, and run the campaign end-to-end.
Turnaround
Political timelines are tight. We can move from approved design to in-home mail in 7–10 business days when needed. Build in a buffer for proofing — and budget for at least three mail touches in the final 30 days for a competitive race.
Frequently asked questions
Can a political campaign use EDDM?+
Yes. EDDM is a fast, low-cost way to reach every household in a specific precinct, district, or carrier route — no list rental required. It's particularly cost-effective for local races (city council, school board, county commission) where the entire campaign trade area maps neatly to a small set of USPS routes.
How does targeted political mail work?+
Targeted political mail uses a voter file filtered by party affiliation, voting history (consistent voter vs occasional), age, household composition, and other public data. Useful for higher-spend primaries where you only want to reach likely voters of a specific profile.
Are political mailers legally regulated?+
Federal candidates must include the disclaimer required by the FEC; state and local rules vary. We'll include the required disclaimer on the design and route the mailer through the correct postal class.
Related
Ready when you are.
Pick your area, lock in your industry, and let us handle the print and the post office.
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